Research in Sport Management and Marketing - Articles List

Keywords = Purchase Intention

Examining the Attitude Towards Social Media Advertisements on Purchase Intention (Case Study: Adidas Brand)

Volume 4, Issue 3, June 2023, Pages 44-54

10.22098/rsmm.2023.12412.1207

Mohammad Saeid Kiani; Leila Nazari; Leila Shahbazpour

Elucidating the Effects of Winning and Losing Positions on the Relationship Between Football Supporters’ Satisfaction and Behavioral Intentions According to Weiner Attribution Theory

Volume 3, Issue 2, April 2022, Pages 43-50

10.22098/rsmm.2022.1721

Jamil Nawkhasi; Saeed Sadeghi Boroujerdi; Ali Mohammad Safania; Sayed Salah Naghshbandi

Research in Sport Management and Marketing

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