Keywords = Loyalty
Number of Articles: 2
Desining Loyalty Pattern of Formula One Fans in Iran

Volume 6, Issue 3, 2025, Pages 1-11

10.22098/rsmm.2024.15851.1409

Nima Hasanzadeh; Mehrdad Moharramzadeh; Abbas Naghizadeh-Baghi; Farzad Nobakht Sareban

Influence of Brand and Perceived Quality on Customer Behavior in the Covid-19 Pandemic: Ethical Marketing Mix

Volume 3, Issue 1, March 2022, Pages 48-68

10.22098/rsmm.2022.1521

Hamidreza Ghezelsefloo; Tayebeh Sadat Zargar; Seyed Hossein Alavi

Research in Sport Management and Marketing

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