Author = Mahmudpour, Parisa
Number of Articles: 1
Designing a brand orientation model from the customer perspective (sports goods brand)

Volume 7, Issue 1, 2026, Pages 104-120

10.22098/rsmm.2025.17135.1466

Reza Norouzi ajirloo; Parisa Mahmudpour; Moslem Soleymanpor

Research in Sport Management and Marketing

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