ORIGINAL_ARTICLE
Review and Comparison of Challenges, Conflicts, and Innovation on the Start-up Qualification of Independent Business(Case study on physical education students of Islamic Azad University, Tabriz Branch)
Purpose: Entrepreneurship is the driving force behind economic and social change. Entrepreneurs are the cornerstone of the economic system in the country.Methods: This applied research employed a causal-comparative research method. The statistical population included the undergraduate, postgraduate, and Ph.D. students of Islamic Azad University, Tabriz branch, (N=517). Based on Morgan's table, 250 students were selected randomly and were given the prepared questionnaires. The Dorabji et al. (1998) Innovation Climate Questionnaire and Anderson & Dunkelberg's (1990) Independent Business Start-up Competency Questionnaire were used for data collection. Content and face validity were confirmed by six sports management experts. The Cronbach's alpha coefficient was calculated to be (α=0.84) for the Innovation Climate Questionnaire and (α=0.87) for Independent Business Start-up Qualification. In this study, both descriptive and inferential statistics were used for data analysis and hypothesis testing. The Kolmogorov-Smirnov test was used to check the normality of the data.Results: The results of the study showed the impact of the challenge on the qualification of start-up independent business. In addition, the factors of innovation and conflict in the classrooms were found to have a positive effect on the qualification of independent business start-ups.Conclusion: Based on the results of the present study, it is suggested that professors encourage students to take up a healthy, team-based challenge and improve the quality of their work by creating an energetic and non-compulsory atmosphere in the field.
https://rsmm.uma.ac.ir/article_1107_fae15898f68e672e53e77d99fb7846ab.pdf
2020-10-01
1
9
10.22098/rsmm.2020.1107
Entrepreneurship
Startup business
innovations
independent businesses
Hamed
Golmohammadi-Zangabad
hg.sport@yahoo.com
1
MA of Sport Management, Islamic Azad University, Tabriz Branch, Tabriz, Iran
LEAD_AUTHOR
Jafar
Barghi Moghaddam
barghi@iaut.ac.ir
2
Assistant Professor of Physical Education, Islamic Azad University Tabriz Branch, Tabriz, Iran
AUTHOR
References
1
Ahmadpour D, M., & Azizi, M. (2013). Entrepreneurship. Tehran: Mehrab Ghalam Publications. Twelfth Edition.
2
Alvani, SM., Kiakakjroo, K., & Rudgarnejad, F. (2010). Development Management, Tehran, Saffar Publications.
3
Azimi-delarestaghi, A., Razavi, S., & Boroumand, M. (2019). Identifying the Effective Context Conditions of Strategic Entrepreneurship Deployment in Sports Business. Sport Management and Development, 7(4), 70-87. doi: 10.22124/jsmd.2019.3253
4
Babadi, M., Ismaili, I., & Khalili, K. (2014). Organization Creativity and Innovation and its Relationship with Organizational Productivity. International Management Conference, Tehran, Mobin Cultural Ambassadors Institute.
5
Cainelli, G., Evangelista, R., & Savona, M. (2004). The impact of innovation on economic performance in services. The Service Industries Journal, 24(1), 116-130. doi.org/10.1080/02642060412331301162
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Castello TW., & Zalkind SS. (1963). Psychology in Administration. A Research Orientation, N.Y: prentice – Hall publicaiton.
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Ebewo P. E., & Shambare R. (2012). The reason business plans of start-up ventures are rejected by South African financiers. Evidence from SIFE-TUT Harmony Fashion Design Business Challenge. Emerging Markets Conference of the International Management Research Academy (IMRA).17-18.
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Fathi, H., Pakdel, M. (2014). Creativity to Entrepreneurship in the Third Millennium. Tabriz: Forouzeh Publications, first edition
9
Hezarjariybi, J. (2005). Entrepreneurship, Institute of Economic Affairs, First Edition, 10.
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Javadian Saraf, N., Shajie, R. (2008). Investigating the attitude of physical education students to entrepreneurship barriers and problems of starting a business after graduation. Research in Sport Science, 22(6), 95-81.
11
Kashif, S.M., & Lotfi, M. (2015). Predicting Entrepreneurial Capacity through the Components of the Innovation Climate in the Sports Committees of West Azerbaijan Province. Journal of Applied Science of Sport and Health, Second Year, 26(1), 78-69.
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Miller, D. (1983). The correlates of entrepreneurship in three types of firms. Management science, 29(7), 770-791.
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Moghassem, Y., Saeidi, P., Didehkhani, H., & Mehrabian, A. (2019). Development of small and medium-sized manufacturing firms based on the impact of manufacturing firm performance and technological innovation. Journal of Technology Development Management, 7(1), 163-194.
14
Kazemi, M.R., Hosseini, GH., & Ramazan Zarandi, S. (2013). The Impact of Entrepreneurial Attitude on Performance of Sports Managers. Entrepreneurship Development, 6(1), 69-82.
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Postigo, S. (2002). Entrepreneurship Education in Argentina: the case of San Anders University, In Proceedings of the Conference Entitled the Internationalizing in Entrepreneurship Education and training, Malaysia, July, 8-10.
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Rabbani, R., & Ansari, M. (2005). Sociology of Work and Occupation Perspectives and Theories, Isfahan: Isfahan University publications.
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Ratten, V. (2017). Entrepreneurial sport policy. International Journal of Sport Policy & Politics, 9(4), 641–648.
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Roberts, E. B., & Wainer, H. A. (1971). Some characteristics of technical entrepreneurs. IEEE Transactions on Engineering Management, 14(3), 100-109. Doi:10.1109/TEM.1971.6447137.
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Rosenbusch, N., Brinckmann, J., & Bausch, A. (2011). Is innovation always beneficial? A meta-analysis of the relationship between innovation and performance in SMEs. Journal of business Venturing, 26(4), 441-457. Doi:10.1016/j.jbusvent.2009.12.002.
20
Saeedi Kia, M. (2016). Entrepreneurship. Tehran: Aha Publications, sixth edition.
21
Saifollahi, A., & Rostami, F. (2015). Entrepreneurship concepts and business plan guides. Tehran: Termeh Publication, Fifth Edition.
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Samadi, S. (2012). The role of creativity and innovation management and technology monitoring in unsustainable business conditions and long-term survival of organizations. Quarterly Journal of Parks and Growth Centers, 31(8), 56-71.
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Tabatabai, M.H., Goodarzi, M., Farahani, A. & Asadi, H. (2013). Investigating the relationship between innovation and entrepreneurship in successful and unsuccessful federations. Sport Management, 16(4), 115-126.
24
Tajuddin, M. Z. M., Iberahim, H., & Ismail, N. (2015). Relationship between innovation and organizational performance in construction industry in Malaysia. Universal Journal of Industrial and Business Management, 3(4), 87-99.
25
Yazdani, HR., Seyyed Amiri, N., & Kameli, Alireza. (2016). Promoting innovative business performance. Organizational Resource Management Research, 6(4).
26
ORIGINAL_ARTICLE
Feasibility Study of Design and Implementation of Marketing Software in Sports Club Services
Purpose: The purpose of this study was to determine the feasibility of designing and implementing marketing software in sports club services in Ardabil province.Methods: This study is descriptive and the statistical population is 132 participants of managers and trainers of sports clubs and software designers in Ardabil province. Using a random stratified sampling method, the Cochran formula was used to determine the sample size and 99 participants were selected as samples. To collect information, a researcher-made questionnaire with 40 items and 6 dimensions was used. The validity of the questionnaire was confirmed by several sports management professors. Cronbach's alpha method was used to achieve the reliability of the questionnaire (stability coefficient for technical dimension; 0.81, Legal dimension; 0.87, financial dimension; 0.88, Human dimension; 0.89, operational dimension; 0.91 and for time dimension; 0.87). To test the normal distribution of variables, Skewness and Kurtosis tests and to answer the research questions and to test the hypotheses, One sample T-Test was used using SPSS software version 24. All research hypotheses were analyzed at the significance level of 0.05.Results: According to the findings of the research in terms of human and operational dimensions, it is possible to run marketing software in sport club services in Ardabil province, but in terms of technical, legal, time and financial dimensions and legal aspects, it has less possible to run marketing software in the services of sports clubs in the Ardabil province.Conclusion: The feasibility of designing and implementing of marketing software in sports clubs in Ardabil province is not suggested, due to lack of facilities and technical equipment, and also fewer Internet services, time and financial conditions, lack of specific rules for designing and implementing marketing software at the sport club services. However, it is inevitable that there are skilled persones and operational infrastructures according to the research results.
https://rsmm.uma.ac.ir/article_996_67c79f332149c3bd149bfcc5fcbcf42c.pdf
2020-10-01
10
16
10.22098/rsmm.2020.996
feasibility study
software design
marketing
sports services
Farzad
Nobakht Sareban
nobakht.farzad@uma.ac.ir
1
Assistant Professor of Sports Management, University of Mohaghegh Ardabili, Ardabil, Iran
LEAD_AUTHOR
Masomeh
Aghazadeh
2
MA of Sport Management, University of Mohaghegh Ardabili, Ardabil, Iran
AUTHOR
Abbas
Naghizadeh-Baghi
a.naghizadeh@uma.ac.ir
3
Associate Professor of Sports Management, University of Mohaghegh Ardabili, Ardabil, Iran
AUTHOR
References
1
Arab Salehi, M., & Hatampour, A. (2015). Feasibility of Implementation of Activity Based Costing Methodology in Performance Based Budgeting of Isfahan University of Medical Sciences and Health Services Based on Shah Model, Health Accounting Quarterly, 3(4), 10, 39. (Persian).
2
Elahi, S., & Hosseini Moghaddam, M., (2003). Feasibility Study of E-Banking Implementation in Banking System of Iran from the Perspective of Managers and Experts of Banking. First International Conference on Information and Knowledge Technology, Tehran, Amir Kabir University of Technology. (Persian).
3
Jafari, S., Akbari, B., & Mohammad alizad Rafie, S. (2017). An Investigation into the Role of Marketing Mix of Sports Clubs Sponsors. Communication Management in Sports Media, 5(1), 15-26.
4
Jafarzadeh Zarandi, M., Razaghi, M., & Mirza Akbari, A. (2019). The IT position in the development of entrepreneurship opportunities in sport. Communication Management in Sports Media, 6(4), 15-28. doi: 10.30473/jsm.2019.44238.1304
5
Kashef, M. (2008). Designing and manufacturing software for preparing standard norms under Windows, Research in Sports Science, 18(30), 17-31.
6
Martines, E. J. (1997). The feasibility of the use of telecommunicated courses in Latin American universities. Doctorate thesis, Missouri-Rolla University.
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Moradi, J., ValiPur, H., & Monsorabadi Zare, R. (2011). Feasibility of Implementation of Operational Budgeting: A Case Study of Shiraz Municipality Health Accounting Quarterly, First and Second Issues, Second and Third Issues, Successive 8(2), (Persian).
8
Nazari, R., & Andalib, E. (2018). Prediction of Customer Attraction through Marketing Mix Elements and the Use of ICT at Private Sports Clubs. Communication Management in Sports Media, 6(2), 89-98. doi: 10.30473/jsm.2019.40099.1260
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Porfaraj, M., Karami, Z., Nekoyi, V., & Bidokhti, T. (2011). Investigation of Investment Opportunities in Tourism Industry (Case Study: Tarom Recreational-Tourist Town of Zanjan Province), Journal of Industrial Management Studies, 9(2). (Persian).
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Razzaghi, M., Mehrabi, Q., & Jalali Farahani, M. (2015). Investigating Web Marketing (Customer Relationship Management) for Iranian Football Clubs. Journal of Communication Management in Sports Media, (2)3, 19-28. (Persian).
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Reep, C., & Benjamin, B. (1968). Skill and chance in association football. Journal of the Royal statistical Society, 13(1), 581-585.
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Salehi, CH. (2005). Feasibility of Designing and Implementing Virtual Education in Higher Education Institute of Management Research and Planning Using Tales Technique. M. Sc. Institute of Higher Education and Management Research and Planning, Tehran. (Persian).
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Sarrafzadeh, A., & AliPour, V. (2011). Feasibility of providing insurance products electronically in Parsian, Asian, Alborz, Razi, Tosea, Sina, Moalem Insurance Companies. Quarterly Journal of Development and Evolution Management, 3(7), 39-48. (Persian).
15
Wittney, J. (2007). System analysis & Design Methods.
16
ORIGINAL_ARTICLE
Sponsors' presence in Paralympic Games and providing a conceptual model for Iran
Purpose: The purpose of this study was to compare the presence of sponsors in Paralympic Games and provide a conceptual model for Iran.Methods: According to the nature of the subject and the aims of the research, a descriptive-analytical method was used, which was performed comparatively in accordance with the George–Z-F- Beredy method. The statistical society were International Paralympic Committee sponsors. The sample of the study was non-randomly targeted. The sample was selected based on the sponsors available on the Paralympic International Committee's official website in the form of (Official Supplier, Global Partners, International Partners) including Asics, Allianz, BP, Citi, Atos, Bridgestone, Otto bock, Panasonic, Samsung, Toyota, visas.Results: Results showed that in the Paralympics and the development of the Paralympic Movement, the presence of partners, international partners, official competition suppliers used a variety of methods that have been accompanied with different outcomes and achievements for the company and its staff, as well as for the IPC, such as increasing the presence of athletes, increasing spectators at the Paralympic Games, increasing the income of the International Paralympic Committee, developing all kinds of artificial prostheses, building all kinds of wheelchairs and equipment for the disabled, broadcasting Paralympic games with unique quality and passion, helping people to know about Paralympic sport and the opportunity to use sports.Conclusion: According to the findings of the study, a conceptual model was presented for sponsors to participate in competitions for disabled and veterans and to develop the Paralympic Games in Iran.
https://rsmm.uma.ac.ir/article_991_5d6322d9257848d41ceccd8b9df754be.pdf
2020-10-01
17
27
10.22098/rsmm.2020.991
comparative study
Sponsors
Paralympic Games
Nahid
Atghia
natghia2000@yahoo.com
1
Associate Professor Department of Sports Management, Facutly of Sport Scinces, Alzahra University, Tehran, Iran
LEAD_AUTHOR
Elnaz
Ghorabi
2
MA of Sports Management, Alzahra University, Tehran, Iran
AUTHOR
Sima
Limouchi
3
Vice President of Handicaps Fed-eration, Tehran, Iran
AUTHOR
References
1
Armandnia, M. (2016). Developing the Strategic Management Process of Veterans and Disabled Championships of the Islamic Republic of Iran with a Balanced Scorecard (BSC) Approach: Doctoral dissertation, University of Tabriz, Iran.
2
Chen, K. K., & Zhang, J. J. (2011). Examining consumer attributes associated with collegiate athletic facility naming rights sponsorship: Development of a theoretical framework. Sport Management Review, 14(2), 103-116.
3
De Bosscher, V., De Knop, P., Van Bottenburg, M., Shibli, S., & Bingham, J. (2009). Explaining international sporting success: An international comparison of elite sport systems and policies in six countries. Sport management review, 12(3), 113-136.
4
Dolatabadi, P., Amirsasan, R., & Sari Sarraf, V. (2016). Elite Paralympic athletes in Tabriz, Journal of Sports Physiology and Physical Activity, 11(1), 107-116.
5
Eidipour, K., Azadi, Y., Nazari, F., & Souri, A. (2014). Describe the performance of Iranian athletes in the Paralympic Games compared to Asian rivals. Journal of Sports Management and Motor Behavior, 11 (22), 149-158.
6
Fairhurst, K. E., Bloom, G. A., & Harvey, W. J. (2016). The learning and mentoring experiences of Paralympic coaches. Disability and health journal, 10(2), 240-246.
7
Hemmatinejad, M. A., Banar, N., & Moradi Sharaf, H. (2017). Factor Analyzing the Motivators of Sports Sponsorship in Hamadan Province. Journal of Applied Research in Sports Management, 5(3), 77-89.
8
Kabitsis, C., Harahousou, Y., & Kostaris, A. (2002). Sponsorship and Paralympic Games: Motives and goals of Paralympic major sponsors and reasons for their decision to sponsor the Paralympic Games. Journal of Greece Sport Management, 4(1), 2-17.
9
Keshavarz, L., Farahani, A., MousaviJahromi, Y., & Faraziani, F. (2016). A Model of Attracting Factors of Private Sector Investment in Iran's championship sport. Sports Management and Development, 5(2), 195-211.
10
Noorizadeh, A., Goodarzi, M., AlidoostGhahfarokhi, E., & Homayounnia, M. (2017). The Evaluation of the Role of Sponsorship (Advertising on Shirts) on the Attitudes of Fans of Iran Football Premier League Popular Teams. Sport Physiology & Management Investigations, 9(2), 9-20.
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Pitt, L., Parent, M., Berthon, P., & Steyn, P. G. (2010). Event sponsorship and ambush marketing: Lessons from the Beijing Olympics. Business Horizons, 53(3), 281-290.
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Rashidzadeh, H., Lotfi Nejad, F., Hojjati, A., &Vahidi, H. (2015). Evaluating the decision-making criteria of sponsors of sports teams with a hierarchical analysis approach. Sports Management and Development, 4(1), 103-118.
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Rostampour, T. (2016). Investigating the factors affecting the willingness of financial sponsors to provide financial support to Tabriz Tractor Manufacturing Club: University of Tabriz, Iran.
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Seyed Bagheri, S. M., & Sharifian, E. (2017). Identifying and prioritizing barriers to the sponsorship of private companies of the sport of champions. JRSM, 7(13), 55-66.
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Shirvani, T., Ehsani, M., Zohrehvandian, K., & Bahmani, F. (2016). The Impact of Relationship Marketing Dimensions on the Loyalty of Football Team Fans. Paper presented at the eighth International Conference on Physical Education and Sports Science. March. Tehran.
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https://www.paralympic.org/the-ipc/partnerships/allianz.
19
https://www.paralympic.org/
20
https://www.who.int/
21
ORIGINAL_ARTICLE
Football Fans: Investigating the Relationship between Fan Motivation and Aggressive Behaviours
Purpose: Today, economic and social profitability in addition to other factors that benefit audiences and fans of the sports industry, especially football, is unthinkable. However, violence and aggression in the sport may make sports culture difficult and can reduce the profitability of fans for the sports industry. The purpose of this study was to investigate the motivations of the Iranian Premier League football teams’ fans and the relevance of different aspects of violence to the fan motivations.Methods: The research method is descriptive-correlational. Data were collected in the field. The study population consisted of 389 fandoms of Iranian Premier League clubs. The research instrument was the standard questionnaire of fan motivation (Funk et al., 2012) (α = 0.87) and aggression (Rocca & Vogl-Bauer, 1999) (α = 0.81). Descriptive and inferential statistics including a one-sample t-test, Pearson correlation, and structural equation modelling test were used to analyze the data. All statistical analyses were performed using SPSS and Amos 24 software.Results: The results showed that the level of fandom and aggression in the sample was high. A positive and significant relationship between these variables was observed. These results can act as a guide for fandom and team leaders as well as tournament managers because as a result of the greater recognition of this great community, there will be ways to control and make the most of their potential.Conclusion: A useful and effective solution is to bring cultural-sports clubs closer to their fans so that they can have a positive impact on their fans' behaviour by using cultural models and programs and using social psychologists.
https://rsmm.uma.ac.ir/article_992_fe2cbd28fff17ed95fdd168974258262.pdf
2020-10-01
28
36
10.22098/rsmm.2020.992
Football Fans
Fan Motivation
Aggressive Behaviours
Masoud
Darabi
masouddarabi72@gamil.com
1
Ph.D. Student of Sport Management, Ferdowsi University of Mashhad, Mashhad, Iran
AUTHOR
Malihe Sadat
Aghaei Shahri
fa.malihe@yahoo.com
2
Bachelor of Education and Sports Science, University of Technical and Vocational Branch Mashhad, Mashhad, Iran
LEAD_AUTHOR
References
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Andam, R., & Salimi, M. (2016). Model for Factors Influencing Positive Behaviour of Iran Handball Premier League Competitions Fans. Sport Management Studies, 8(38), 51-68.
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BakhshiZadeh, S. (2019). Modelling the Factors Affecting Aggression in Supporters of Esteghlal and Persepolis Football Clubs in Tehran. Dissertation Master's Degree in Physical Education and Sports Sciences, Sport Managment, Marketing in sports, Al-Zahra University, Faculty of Physical Education.
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Bridgewater, S. (2010). Football Brands, Warwick Business School, University of Warwick, UK, Printed and bound in Great Britain by CPI Antony Rowe, Chippenham and Eastbourne, ISBN 978-0-230-23253-2.
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Burton, J. (2003). Snowboarding: the essence is fun. In Rinehart, R.E. & Sydnor, S. (Eds) To the Extreme: Alternative Sports, Inside and Out. Albany, NY: State University of New York Press.youth sports, International Journal of Sport Psychology 14(5), 1-14.
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Darabi, M., Azizian Kohan, N., & Moharamzadeh, M. (2020). A study of brainwave processing to evaluate the effectiveness of Nike brand advertising on athletes' decision to buy. Consumer Behaviour Studies Journal, 6(2), 112-133.
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Darabi, M., Azizian, N., & Nobakht, F. (2018). Processing and analysis of electroencephalography signal to evaluate the effect of sport advertisement on customers. Journal of Advanced Sport Technology, 1(3), 15-27.
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Farahani, A., Ghasemi, H., Honari, H., & Khodadadi, M. (2015). Analysis and Modelling of Fan-based brand equity in Iran Football Clubs. Applied Research in Sport Management, 3(3), 51-64.
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Folkesson, P., Nyberg, C., Archer, T., & Norlander, T. (2002). Soccer referees’ experience of threat and aggression: Effects of age, experience, and life orientation on outcome of coping strategy. Aggressive Behaviour, 4(28), 317-27.
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Funk, D. C., Beaton, A., & Alexandris, K. (2012). Sport consumer motivation: Autonomy and control orientations that regulate fan behaviours. Sport management review, 15(3), 355-367.
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Honari, H., Heidary, A., Ansari, M. H., & Ahmadpur, M. (2011). A consideration of behavioural abnormalities in spectators in Iran-Based Basketball Super League. J International of Educational Research and Technology, 2(2), 87–92.
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Hoye, R. (2005). Research into spectator behaviour. Master’s thesis, School of Sport, Tourism and Hospitality Management La Trobe University.
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Kalati, SR., Darabi, M., & Shojaei, H. (2019). Attitude to the Football World: Nashr-Shomal Paydar, First Edition.
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Karimi, M., Talebpoor, M., & Hadadiyan, A. (2016). The fan behaviour model in sport sponsorship. New Marketing Research Journal, 6(2), 202-189.
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Klomenis, L. (2005). Deviant behaviour of Greek football spectators (Unpublished doc-toral dissertation). Semmelweis University of Budapest, Faculty of Physical Education and Sport Sciences.
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Koivula, N. (1999) Sport participation: differences in motivation and actual participation due to gender typing, Journal of Sport Behaviour 22(3), 360-380.
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Madrigal, R. (1995) Cognitive and Affective Determinants of Fan Satisfaction with Sporting Event Attendance. Journal of Leisure Research, 27(3), 205-227.
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Mahony, D. F., Nakazawa, M., Funk, D. C., James, J. D., & Gladden, J. M. (2002). Motivational factors influencing the behaviour of J. League spectators. Sport Management Review, 5(1), 1-24.
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Massicotte, M.C., Michon, R., Chebat, J.C., Sirgy, M.J., & Borges, A. (2011). Effects of mall atmosphere on mall evaluation: teenage versus adult shoppers. Journal of Retailing and Consumer Services, 18(1), 74-80.
23
McDonald, M.A., Milne, R.G., & Hong, J.B. (2002). Motivational factors for evaluating sport spectator and participant markets. Sport Marketing Quarterly, 11(2), 100-113.
24
Rocca, K. A., & Vogl‐Bauer, S. (1999). Trait verbal aggression, sports fan identification, and perceptions of appropriate sports fan communication. Communication Research Reports, 16(3), 239-248.
25
Spaaij, R. (2014). Sports crowd violence: An interdisciplinary synthesis. Aggression and Violent Behaviour, 19(2), 146–55.
26
Solomon, M. R. (2004). Consumer behaviour: buying, having and being (6th Eds). ISBN-10:
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Stone, G. P. (1954), City Shoppers and Urban Identification. Observation on the Social Psychology of City Life. American Journal of Sociology, 60(3), 36-45.
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Tauber, E.M. (1972). why do people shop? Journal of Marketing, 36(4), 46–49.
29
Terry, P. C., & Jackson, K. (1985). The determinants and control of violence in sport. Quest, 37(1), 27-7.
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Toder-Alon, A., Icekson, T., & Shuv-Ami, A. (2018). Team identification and sports fandom as predictors of fan aggression: The moderating role of ageing. Sport Management Review, DOI:1016/j.smr.2018.02. 002.
31
Wann, D. L. (1995). Preliminary validation of the sports fan motivation scale. Journal of Sport and Social issues, 19(4), 377-396.
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Wang, X., Lin, X., & Spencer, M. K. (2019). Exploring the effects of extrinsic motivation on consumer behaviours in social commerce: Revealing consumers’ perceptions of social commerce benefits. International Journal of Information Management, 45(4), 163-175.
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Wankel, L. (1993) .The importance of enjoyment to adherence and psychology benefits from physical activity. Leisure Science, 15(5), 291-307.
34
Wenzel, S., & Benkenstein, M. (2018). Together always better? The impact of shopping companions and shopping motivation on adolescents’ shopping experience. Journal of Retailing and Consumer Services, 44(8), 118-126.
35
ORIGINAL_ARTICLE
Investigating the effect of motivation for attendance and quality of services on spectator satisfaction in Ardabil Province World Men's Volleyball League (2019)
Purpose: Spectators, like athletes, are the main customers of sports whose motivation to participate in sports competitions is very important.Methods: It was a descriptive study and the statistical population included all spectators who were watching the 2019 Men's Volleyball Nations League matches in Rezazadeh Ardabil sports complex. According to Morgan table, 384 people were included in the statistical sample. The research tool was a questionnaire whose validity was approved by 10 professors of sports management and its reliability was calculated by Cronbach's alpha test to be 0.68 for the spectators’ motivation questionnaire and 0.7 for the satisfaction questionnaire.Results : The results showed that the motivational factors of team identity, victory and pleasure and the factor of technical and executive position were the most important aspects of spectators' motivation to participate. Although there was a significant relationship between all dimensions of motivation and spectators' satisfaction, team loyalty, interest and access were highly correlated with spectators' satisfaction.Conclusion: A positive and significant relationship between all dimensions of motivation and spectators 'satisfaction showed that the more motivational factors are strengthened and the setting for the spectators' presence is provided and prepared, they will be more satisfied and the possibility of their re-presence will be higher.
https://rsmm.uma.ac.ir/article_993_f2eddb9a312b1978c6672bfd558d04c4.pdf
2020-10-01
37
46
10.22098/rsmm.2020.993
Motivation to participate
Spectators ’satisfaction
Volleyball matches
Samin
Mehrinejad Khotbesara
samin.2012.varzesh@gmail.com
1
MA of Sport Management, University of Mohaghegh Ardabili, Ardabil, Iran
LEAD_AUTHOR
Mehrdad
Moharramzadeh
mmoharramadeh@yahoo.com
2
Professor of Sports Management, University of Mohaghegh Ardabili, Ardabil, Iran
AUTHOR
References
1
Aminuddin, Y., & Lee, H. S. (2008). Spectator perceptions of physical facility and Team Quality: A study of a Malaysian super league soccer match. Research Journal of International Studies, 8(3), 132-140.
2
Applied mathematics in Engineering, Management and Technology (2014), Thespecial issue in Managementand Technology,233-240.
3
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ORIGINAL_ARTICLE
Development of a strategic plan of the Handball Federation of Iran
Purpose: The purpose in this applied research was to develop a strategic plan for the Iranian Handball Federation.Methods: The statistical population included experts in the field of sports of the Iranian Handball Federation. Two methods of theoretical sampling and snowballing, until reaching theoretical saturation (30 people), were employed. A combination of qualitative and quantitative methods was used to collect and analyze the data. The research instrument was an open questionnaire. The data for this study came from interviews as well as data obtained from meetings of the Strategic Council. Logical induction method was used to analyze the information in the quantitative part of the situation assessment while strategic action matrix and the qualitative matrix and the logical induction method were used to analyze the information in the qualitative section.Results: The findings show that the Iranian Handball Federation has five major programs including promoting handball in the community, developing sports teams in six age groups, launching a professional handball league, and participation of all provinces in competitions approved by the federation in six age groups of men and women and deepening and strengthening the principles of fair play and ethics through handball. The strategic approach of the Iranian Handball Federation based on the situation assessment matrix and strategic action was placed in the offensive position.Conclusion: In general, managers can use the present compiled program to set the major goals of the Iranian Handball Federation as the priorities of the federation and provide the conditions for achieving the approved goals.
https://rsmm.uma.ac.ir/article_994_e0e70798ab828920fb96bd3264fb32f3.pdf
2020-10-01
47
59
10.22098/rsmm.2020.994
Strategic
Program
Federation
Sports
Handball
Alireza
Davari
a.davari@aui.ac.ir
1
Ph.D. Student of Sport Management, Islamic Azad University, Jahrom Branch, Jahrom, Iran
AUTHOR
Rasool
Nazari
r.nazari@khuisf.ac.ir
2
Associate Professor of Sport Management, Islamic Azad University, Isfahan Branch (Khorasgan), Isfahan, Iran
LEAD_AUTHOR
Masoud
Naderian Jahromi
m.naderian@spr.ui.ac.ir
3
Associate Professor of Sport Management, University of Isfahan, Isfahan, Iran
AUTHOR
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